Panic at the Wine Bar – Swirl It! video featuring Ben F from The Bachelorette
“Your palate is like your fingerprint – it’s like nobody else’s, so stop worrying about ordering the wrong wine. Because you don’t have to be a wine snob to know what you like, so drink what your taste buds tell you!” - Swirl It! App
It’s opportunities to blog about things like Swirl It! that make me incredibly relieved I’ve never limited my blog to discussing just one topic. Out of mere curiosity, I asked my fabulous friend Brittany Hawkins about Swirl It! (when I caught a mention on her Twitter account) and I’ve been dying to try it myself and share it on my blog ever since. Brittany lives in San Francisco and is on the Swirl It! team. I’ve always considered her a glamorous wine expert- so I was so excited to hear she was involved with a project like this. “We want to make wine fun! Our goal is to bring new people into wine and to help them love it more, ” said Brittany.
Swirl It! is a new iPhone application that was recently launched in Beta. Swirl It! is the only taste-based wine recommendation tool that helps you choose wines from menus at your favorite local restaurants, bars and events. And, of course, they could use your help with the testing to add swirl spots and wines to the database!
Meet Brittany Hawkins – a member of the Swirl It! team
image from the Swirl It! launch party
So, how does it work? You can use the Swirl It! app to select a wine from your location. Using the app, you choose to swirl it if you like the wine and to spit it if you don’t. The more you use the application, the more you discover about your own palate (the app actually logs your wine history and preferences) and the easier it will be for the app to give you more accurate and educated recommendations for future uses!
Brittany wine tasting at the Swirl It! Retreat
one of the test vineyards the Swirl It! team visited
members of the Swirl It! team exploring the Frog’s Leap Vineyards.
The Swirl It! Retreat
Now, what are you waiting for? I hope you’ve already downloaded Swirl It! and are looking forward to using it and curating your own palate as much as I am my own. Recently, I was invited to attend a Swirl It! event in California in November and can’t wait to share more information with you about the upcoming trip.
Happy swirling and definitely let the team know what you think. Please rate and comment on the new app in the iTunes store – it will help the team throughout the test period! Find Swirl It! on the web and Facebook.
