Just in time for Valentine’s Day, fashion editor and style expert Jacqui Stafford teams up with Coach to promote the release of her debut book, “The Wow! Factor: Insider Style Secrets for Every Body and Budget” and the new fragrance, Coach Love.
Jacqui and Coach Love representative Kathleen Pierce, Vice President, Global Communications for Aramis & Designer Fragrances, ended their weeklong promotional tour yesterday, making their final stop here in Dallas. I had the privilege of meeting these two lovely ladies yesterday for a chat about the new book and fragrance.
“It doesn’t matter if you’re a size 2 or a size 20, or weather you have a small budget or a large one, you can look amazing today,” says Jacqui on what she refers to as the “wow factor”, “And its not about being the prettiest woman in the room or the skinniest; it’s about being the woman people want to be around.”
Jacqui is definitely one of those women, and now she’s made it easy for you to be one too. Taking from the knowledge she’s gained over the years of working with thousands of real women, writing for magazines like Vogue, Marie Claire, and Lucky, and serving as the Executive Style Director at Shape Magazine for 8 years, Jacqui has created an easy to follow guide based on her own insider information.
“I wanted to write the non-fashion persons fashion book, one that any woman could really understand and easily read through to find out the secrets to what makes the wow factor,” says Jacqui.
One of those things is putting on a fragrance, and that’s where Coach comes in, a brand Jacqui describes as one of the classics.
“I’ve been a fan of the Coach brand for many years,” says Jacqui, “so it was a natural thing for me to partner with them.”
A more mature fragrance than the popular, playful Coach Poppy scent, Love is a romantic and sensual floral scent of jasmine and gardenia along with sultry patchouli. The heart-shaped logo design by Milton Glazer, known for his iconic “I Love New York” logo, and a bottle that’s pure pink make this the perfect Valentine’s Day fragrance.
By: Jessica Tomberlin